Technology

Image is everything

Rectron`s Mark Lu says he has seen the future and it all centres around liquid crystal display (LCD) technology.

01 November 2005

According to Mark Lu, Rectron`s CEO, LCD technology will be core to consumer device innovation for the next decade or two and South Africans will have a definite role to play.

For the past 20 years, most technological innovation, particularly in the consumer electronics market has been driven largely by advances in the semiconductor manufacturing industry as chipmakers have succeeded in making increasingly small chips faster, more powerful and more integrated. However, that`s all about to change according to Mark Lu, Rectron CEO. He says the semiconductor industry has reached its peak.

“For the next 10 to 20 years, most innovation will be driven by LCD technology, which is continually improving in quality and breaking size barriers at both the upper and lower ends with a steady stream of new giant and miniature LCD displays coming to the market,” says Lu.

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